The key to a great, unique DIY is vision. Luckily, Brooke and her friends had that in spades. The cooler already functioned perfectly fine, it just lacked presence. She wanted to make something useful but also turn that old cooler into an item that none of her friends had ever owned, or maybe even seen before.
She was ready to start brainstorming, but the first thing she had to do was set a budget. Sure, they could turn that old piece of insulated plastic into a time machine if they had the cash flow, but Brooke wanted to be economical about the project.